Clive Tilley

Welcome to the Journal of Vacation Marketing
Journal of Vacation Marketing 1994 1: 6-7. [PDF]  

Gary Akehurst, Nigel Bland, and Michael Nevin

Successful tourism policies in the European Union
Journal of Vacation Marketing 1994 1: 10-27. [Abstract] [PDF] [References]  

Yvette Reisinger and Robert Waryszak

Japanese tourists' perceptions of their tour guides: Australian experience
Journal of Vacation Marketing 1994 1: 28-40. [Abstract] [PDF] [References]  

R. David Moon

Deployment of computer networks in leisure-packaged tour marketing in the United States
Journal of Vacation Marketing 1994 1: 41-60. [Abstract] [PDF]  

Greg Richards and Bill Richards

Developing corporate business for hotels through conferences and exhibitions
Journal of Vacation Marketing 1994 1: 61-69. [Abstract] [PDF] [References]  

Marion E. Wertheim

Market research for heritage attractions
Journal of Vacation Marketing 1994 1: 70-74. [Abstract] [PDF] [References]  

Peter Marsh

Customer retention: a strategy for travel agents
Journal of Vacation Marketing 1994 1: 75-80. [Abstract] [PDF] [References]  

Jan Shure

Travel journalists' requirements on press trips: how tourism boards, airlines and hotels can achieve best value for money
Journal of Vacation Marketing 1994 1: 81-87. [Abstract] [PDF]  

Chris Morris

The role of customer databases in package tour development
Journal of Vacation Marketing 1994 1: 88-92. [Abstract] [PDF] [References]  

Jeffrey D. Hoffman

Emerging technologies and their impact on travel distribution
Journal of Vacation Marketing 1994 1: 93-103. [Abstract] [PDF]  

Brian King

Tourism: the State of the Art, an International Conference: University of Strathclyde, Glasgow, Scotland, 10th-14th July, 1994
Journal of Vacation Marketing 1994 1: 107-108. [PDF]  

Francis Buttle

Book Reviews: The Essence of Services Marketing: by Adrian Payne (Prentice Hall, Hemel Hempstead; 1993; 253 pp)
Journal of Vacation Marketing 1994 1: 109-110. [PDF]  

Victor T. C. Middleton

Book Reviews: A Wealth of Attraction: Report of the CBI's Tourism Advisory Group (UK): (CBI, London; May 1994; ISBN 0 85201 364 7; 27pp; softback; £5.00 members, £10 non-members)
Journal of Vacation Marketing 1994 1: 111. [PDF]  

To see an article, click its [PDF] link. To add articles to your marked citations, check the boxes to the left of the titles you want, and click the 'Add to Marked Citations' button. To see one abstract at a time, click its [Abstract] link.